Jacobs & Herzberg · Story Coaching · Script Doctoring · Story Development · Worldwide

Story

For storytellers, writers, screenwriters, playwrights, theatre makers, filmmakers and multidisciplinary creatives who want to uncover the beating heart of their story and shape it with greater emotional truth, structural clarity and artistic precision.

Whether you are at the beginning of an idea, deep inside a draft, or trying to understand why a story is not yet landing, this is a space for rigorous insight, honest reflection and careful development — so the story can become more alive, more exact, and more fully itself.

Two perspectives. One story. Deeper clarity.

Jacobs & Herzberg Story Coaching

Find what the story is really saying. Then make every choice serve it.

Iris Jacobs and Jonathan Herzberg bring together intuition, emotional intelligence, cinematic insight, structural clarity and exacting narrative care.

Together, they help uncover what your work is truly carrying beneath the surface — and shape it into a more coherent, resonant and compelling whole.

Available worldwide Online & selected in-person sessions Individuals · Writers’ rooms · Artistic duos · Creative teams
Iris Jacobs and Jonathan Herzberg
Iris Jacobs & Jonathan Herzberg

Ways to work together

Choose the level of support your story needs.

A first introduction

Discovery call.

20–30 minutes · Complimentary · Online

A first conversation to hear where you are in your process, what the project needs, and what kind of support would serve the work best.

About the call
  • Introductory conversation
  • Project fit and direction
  • Space for questions
  • Online

A short conversation is often enough to understand where the story is, what it needs, and which kind of support would be useful.

Arrange a discovery call ↗

01 · Understanding where you are

Story exploration.

45 minutes

A focused conversation to explore where you stand with your script and the deeper truth taking shape within it.

Explore this session

Together, we look at what is already present on the page, what you understand about your story, and what you may be sensing but haven’t yet found words for.

  • Explore the story’s current state
  • Recognise what is already alive on the page
  • Bring underlying themes and intentions into focus
  • Find a direction for further development
Enquire about an exploration ↗

02 · One focused deep dive

Deep story session.

90 minutes · Tailored feedback

A focused deep dive into your script, play, treatment, concept, film or project in progress, with close attention to emotional truth, structure, character and tone.

Explore this session
  • One 90-minute session
  • Story, stakes, structure and voice
  • Personalised reflections + next steps
  • Ideal for work in development
Enquire about a deep session ↗

03 · Support over time

Story coaching journey.

Multi-session · Bespoke support

A more sustained process for stories that need continuity, depth, accountability and careful development over time.

Explore ongoing coaching
  • Multi-session support
  • Tailored to your project and rhythm
  • Ideal for development, rewrites and transitions
  • For one project or a body of work
Discuss ongoing coaching ↗

Not sure what you need? Start with a discovery call ↗

The starting point

Before you find the how, find the what and the why.

Form becomes clearer when you understand what the story is truly about, why it needs to be told, and what emotional necessity is driving it.

A closer look

The work beneath the words.

What we work with Four ways into the story.

01

Story coaching.

Close creative guidance for uncovering urgency, emotional truth, hidden stakes, rhythm and deeper narrative necessity.

02

Script doctoring.

Focused work on structure, scene design, character movement, dialogue, dramatic architecture and precision.

03

Story development.

Development of the project as a whole — from early concept and treatment through structure, rewrites and evolving drafts.

04

Story depth.

Finding the emotional core, subtext, necessity and deeper meaning that give the work its real weight.

Who this is for For storytellers working across form.

01

Writers & screenwriters.

For writers who want to move beyond plot and connect more deeply to voice, structure, emotional logic and narrative purpose.

02

Playwrights & theatre makers.

For performance-based storytellers shaping scene flow, rhythm, dialogue, embodiment, theatrical language and dramatic tension.

03

Filmmakers & directors.

For creatives developing treatments, scripts, visual story worlds, tonal coherence and the deeper pulse of a moving-image project.

04

Artists & multidisciplinary creatives.

For those working across form who need support translating instinct into structure and inner material into meaningful artistic expression.

How we work Heart. Truth. Development. Form.

01

Find the beating heart.

We begin by identifying what is essential: why this story matters, what it is carrying, and where its deepest emotional energy lives.

02

Clarify the narrative truth.

Together we examine stakes, subtext, chronology, tone, character movement and dramatic focus to understand what the story truly needs.

03

Develop the story.

We explore what wants to grow, shift, deepen or disappear, helping the work evolve without losing what makes it singular.

04

Strengthen the form.

We refine pacing, structure, language and scene design so the form serves the emotional core with greater clarity and force.

Tailored support Shaped around your work.

Story development · Script doctoring · Emotional core work · Character clarity · Structure and pacing · Chronology · Scene selection · Dialogue refinement · Thematic deepening · Tonal coherence · Feedback on works-in-progress · Treatment development · Bespoke guidance shaped around your process, project and artistic voice

Why Jacobs & Herzberg

Emotional depth meets story craft.

Iris brings a strong instinct for rhythm, emotional resonance, atmosphere and artistic truth. Jonathan brings rigorous narrative thinking, structural intelligence and a sharp eye for what makes a story land.

Boutique, exacting, deeply personal.

This is not generic feedback. It is close attention, real artistic dialogue and thoughtful, tailored support for the writer and the work.

Testimonials

Find the heart of your story.

Story coaching for writers, filmmakers, journalists, artists and makers who want sharper structure, deeper purpose and stronger emotional clarity.

“One of the most important elements in Jonathan’s classes is that you need to find out why you want to tell your story before you’re ready to tell it properly. He teaches you how what you want to say determines how you say it — and helps you find form to strengthen your content.”
Geart Van Der Pol Journalist
“Each time we meet, I learn more than just technical scriptwriting, I learn what it means to be an artist. His feedback taught me how to identify a piece’s subtext and the emotional touchstones I did not even realise I was working on.”
Matthew Murtha Researcher, Writer
“Delivered excellent work! Definitely a professional. Highly recommended!”
Upwork Client Client Review
“Working with her was a pleasure once again. She is accurate, reliable and professional.”
Upwork Client Client Review

Jacobs & Herzberg Story Coaching

Your story already knows what it wants to become.

Let’s find it.

Worldwide · Online & selected in-person sessions info@studioirisjacobs.com

A little more clarity

Frequently asked
questions.

Every story finds its own way. Here are a few practical answers to help you find yours.

What types of stories do you work with?

We work with stories across forms: feature films, short films, series, plays, novels and other creative projects. Whether you are developing an early idea, working on a draft or finding your way through a rewrite, we help you discover what is at the heart of the work and give it a form that feels true to your vision.

Who is story coaching for?

Story coaching is for emerging and established writers, screenwriters, playwrights, filmmakers, theatre makers and multidisciplinary creatives. You might feel stuck, want a fresh perspective or sense that there is something deeper in your work that you have not quite found yet. We also work with creative teams and artistic duos.

What is the difference between story coaching and script doctoring?

Story coaching creates space to explore the deeper questions behind your work: what the story is really about, why it matters to you and what gives it emotional life. Script doctoring focuses more closely on the craft of the draft, including structure, scenes, character, pacing and dialogue. Depending on your project, we may draw on both approaches.

Do I need a finished script or draft?

Not at all. You can come to us with an early idea, a treatment, a work in progress or a completed draft. We begin wherever you are and shape the conversation around what your story needs at this stage.

What is your coaching style?

Curious, honest and collaborative. We listen closely to what is already present in your work and ask questions that help you see it more clearly. Our aim is to support your voice and vision, while bringing emotional insight and narrative craft to the process.

How long does the process take?

That depends on your project and the kind of support you are looking for. You can begin with a 45-minute story exploration, choose a 90-minute deep story session or work with us over a series of sessions. We can discuss the most useful approach during your discovery call.

Where do the sessions take place?

We work online with storytellers worldwide and offer selected in-person sessions. Get in touch to discuss what works best for you and your project.

What if I’m working with a limited budget?

We offer different ways to work together, from a focused single session to ongoing support. Tell us a little about your project and your budget, and we can discuss which option might be most useful for you.

Why work with Jacobs & Herzberg?

We bring two complementary perspectives to your story. Iris brings an instinct for emotional resonance, atmosphere and artistic truth; Jonathan brings rigorous narrative thinking and a sharp eye for structure. Together, we look for the beating heart of your story and help you develop it with clarity and care.

How do I get started?

Send us a short introduction to yourself and your project. We can arrange a complimentary 20–30 minute online discovery call to hear where you are, answer your questions and explore what kind of support might be right for you.

Arrange a discovery call